ALB's story began in 2019 in a spare bedroom in Anne's house. This quickly became a loved brand that outgrew Anne's home. The contemporary London fashion label that exists to inspire confidence through strength in one’s femininity. Our Brand embodies elevated femininity and sophistication. We offer a collection of striking patterns and a strong sense of versatility. We want fashion to be affordable and great quality. Bridging the gap between luxury and the high street.